Archive for Pinterest

Visual Social Media- the New “IN” Thing!

You Tube: The idea of visual social media started with the push of videos. With the birth of You Tube and many other video sties, people could quickly view a 2 minute or less video and about your company’s services and products. They are great for explaining how to use products through a visual medium. Many even use the medium to help educate the public about everything from how to change you oil in your car to how to build a rocket. You Tube and the other offer a variety of videos literally for everyone.

Squidoo: This Social Media is a great place to find informative articles, term papers to great recipes. The user can browse by area of interest to find all sorts of information about that particular topic. The user can share the information, print the information or simple read the information and move on.

Slide Share: This Social Media allow people to show presentations about their products and services. It is a great location to introduce your company to a large audience. There is neither time limit nor size limitation; you can quickly upload a quality presentation for the community to see. This is also a great way to introduce new products or information about your company.

Pinterest: This is the newest Social Media to hit the markets. This media uses graphic image sharing to engage the community. This has been a dream media for fashion designers and storefronts to bring their products to the main stream quickly and cheaply. It is a great way to gage potential customer opinions on a product as well. With a 70% woman audience, it is also one of the best places to “sell” and connect to the female buying base.

Using any of the above Visual Social Medias can greatly help you sell your product and services to the world. While you can decide to post and use all of them, the key is again, keep it consistent. People like to see new content. Make sure you dedicate the time to the ones you decide to use.

If you need help with making a video, slide presentation or documents please feel free to contact Your Virtual Assistants. We have a team of experts from Graphic Artists to Advertising Experts to help you quickly and easily make the most of these Social Medias. Please use our contact page so that we can call and discuss how we can help you today!

Using Social Media to attract Local Business

With Twitter, Facebook, Pinterest and many other worldwide targeted social medias, the local social medias are usually forgotten about. These local medias can be very important and highly effective when used. In many cases, they are far more effective than the “Biggies” out there.

Groupon: This social media site is used to drive new customers by offering a discount or coupon to a mass of people to try your product or service. It is available in most major cities around the world. It is great site as well for people who are traveling and want to get a discount on eating, massages, facials and many other things. It is set up by the site offering a DAILY special from an advertiser. This ad offers a discount to all people who want to purchase. The customer pays in advance for the “coupon” and in many cases has up to 6 months to use. You do have to notify the establishment in advance for them to use the coupon.

Foursquare: This social media site is a highly competitive and engaging site. It is designed to have customer “check in” to your place of business. The person that checks in the most will become the “king” of that establishment. The establishment will offer the “king” a special offer only available to them. This sets the people into a competition to see who can overthrow the “king” and become the new “king”. It can be highly effective for stores and restaurants.

Placebologger: This is a social media site to find Local Blog sites. They are great for targeting and keeping in touch with local markets and news. You can also use these sites are guest blogging opportunities to help with the back linking and page ranking.

Google Places: This site helps you get on the Google Map. It is also helpful for the Google ranking of your site. You do have to list your site and have your listing verified with a code that they send you, but is great for being listed in the local search market.

Twellowhood: This is a local social media program for Twitter. This allows you to see only tweets that are about local businesses or events. It is a great way to engage with your local audience and send them information about specials you may have.

These are just a few of the local social media avenues that you can use to either begin you social media marketing or to enhance your current one. These are easy to us for beginners and are not nearly as time consuming as the other Medias.
If you are looking for more ideas to help or start your social media campaign, please feel free to contact Your Virtual Assistants at our email or please use our free calendar to make your own FREE appointment with us to talk further on how we can help your business grow.

PINTEREST: A New Social Media is Born

When I saw Pinterest the first time, it reminded me, no doubt, of the the invasion of household refrigerators with multiple pieces of paper that we left our parents or they left us. Memos such as to inform you when we arrived, what had to buy, when, where and what time was a meeting or an appointment. Even sometimes we also “hung a picture.”

PINTEREST (www.pinterest.com) is the now becoming the next hot social media network of the moment. It is growing by leaps and bounds. Basically you can think of it as a bulletin board or whiteboard, where the user places your ad (photo, phrase, graphics, etc.) and making a “pin” on a link. This link will take you to a blog or website. This then causes an influx of visitors to these blogs or websites established.

Because “images” are the heart of the site, it is obvious to conclude that it is a “visual” social network. All companies or businesses are forced to make their products relate to the image. So when using Pinterest, it is essential to choose the picture that “pins” to be the most attractive and draw the attention of potential visitors or customers. If your blog or website is about fashion, footwear, design, photography, real estate or other item that traditionally requires a visual part of “sell” , the struggle to position yourself well can be solved with your Pinterest profile.
But if your company normally does not need “visual” aids to promote your product, do not let this stop you from using this popular media. There are many other visual aids to keep competing. One resource is the graphics. With it you can “pin” graphs, tables, coordinate systems, geographic coordinates or other data to your target audience instead of using traditional photographs. The most important thing is do not miss this great social media opportunity to market for your company.

Another good alternative is the use of videos. Yes, Pinterest does all “pinning” of videos. Pinterest is not just about “pinning” images. Creating your own quality videos, with the possibility that users enjoy the content. It is also great for promoting the advantages or use of your product from this visual. Do not forget that the social media content must be relevant in order to keep up the curiosity.

Pinterest, is a great visual social media network to display your blog content or website. It opens another window to the outside. Pinterest enables users to share your content that “pins” on a great big virtual whiteboard on the internet.